Run Club Academy · the call · internal
Two forces make her pay on this call: authority and commitment and consistency. You plant the authority early and you collect her own yeses all the way down. The eight steps below are how.
The four golden rules, on every call: 1 Contacts are contracts. 2 Tell the truth. 3 Demand excellence. 4 Price versus terms: the price is a number; the terms are how she pays. We do what is comfortable for where she is right now.
Missed the Join window? The assistant books her a call instead, and the follow-up is yours. Is it recording? Yes, automatically, from the Connector's first word through your transfer. She says no to it? Stop recording, the email line, end the call. Nothing to set up and nothing to upload.
One of the key tools on every call. Some things she has to hear. You say them fully and plainly, then move straight on to her, so she hears it without getting pulled into debating it. Every line marked 🧹 before and after is a sweep. There are two:
The honesty rule. Normal voice, normal pace, every word: never hidden, mumbled or skipped. If she asks or objects, stop and answer straight. She doesn't want to be recorded: tap Stop recording, say "Totally fine. I'll send you an email so you can pick a time for a follow-up, and someone from the team will take it from there." and end the call politely. We don't continue the call. The button emails her the booking link (runclubacademy.com/book/) and tags her card no-recording; a person follows up from her booking, and the assistant never calls her again. She asks the price: give her the exact numbers and the options. The sweep moves the conversation along; it never hides a fact. Golden rule 2: tell the truth. Golden rule 4: price versus terms.
Say it, then shut up and wait. Every line marked 🤐 before and after is a cliffhanger: once it is said, nobody on our side talks until she answers. First to talk loses. There are two:
The setter's ask (step 7): "How close can you get to $X today?" The closer's card line (step 8): "I'm ready for the card number when you are."
After about a minute and a half of silence, one line only: "Are you still there?"
Every day, fifteen minutes before your shift: play the Big League game. It teaches the book we use to get great at sales, Big League Sales Closing Techniques. The book itself is in Mission Control, under Files, once you're hired.
Play the game Download the bookBefore the call · while the bubble is yellow · read her card · look at her online · know her name and her level before you say hello
Her card in Mission Control: her first name, what she picked when she signed up, her minutes with LV, the notes from any earlier call. Under 8 minutes with LV? Ask in Contact if she got to lesson one. If not, it is the first email from LV in her inbox, seven minutes, and it makes the call easier for both of you.
Her Instagram or whatever she gave us: what she does, what she posts, whether she runs something. You are not researching her; you are making sure the first thing she hears from you is about her.
The card up, On the line open, the one-pager links ready to copy. Smile before you Join: she can hear it.
The first two minutes · the Connector hands you the call · your warm hello · gauge her 1 to 5 · establish reality · say what we do · introduce the authority by name · post her On the line
Before you join, the assistant has done the dialing and the first thirty to sixty seconds. She has heard:
So don't repeat the recording notice or the who-we-are. She's been waiting for you. Be warm and go straight to her.
A short "this is [you] on LV's team" is fine. No second recording notice, no script about who the assistant was. If she asks whether it's recorded, answer straight: yes, so the team can coach.
If it is, ask when is good, book her a time, and note it on her card. A City Girls lead: the same warm hello, then her report (Training, "The City Girls call").
How sharp is she, how happy is she, what is her tone? A number from 1 to 5 for each. It goes on her card after the call, and it decides how fast you move: a 5 you can move with; a 2 you slow down for.
Whatever she answers, say it plainly: Run Club Academy is LV's school for women learning to trade options. We teach it until it is a skill of her own, in a small group, live with LV. Now you are both talking about the same thing.
This is what makes her pay on this call and not "think about it." Say it early, say it once, by name, and refer to it later. The name is whoever is available on On the line; if nobody is, use the program director who will call her back.
Open On the line in Mission Control and post her: her name, phone or computer, and on a computer her number and yours. Everyone available to close gets a buzz, and a tap tells you who is coming. Someone is available (green)? You call them at the build-up, even if nobody tapped. Nobody is available? You close it yourself (step 7).
Open On the lineSix questions, lightly, in conversation · the card suggests the level · you learn what she can do before you ever ask
Type the answers on her card as she gives them. You are learning her financial capability here, softly, before discovery. Do not ask about money directly. Listen for it.
From her answers the card suggests a level: the Accelerator ($997), the Academy with a Pacer ($2,997) or one-to-one ($4,997). That is the $X you ask for in step 7. You do not say a price here; the price comes once, swept, in step 5.
The biggest part of the call and the most valuable · find the ruin · the emotion · agitate · what she is doing about it · a year from now · "do you want to make a change?"
Your story has to be true and it has to cost you something to tell. That is what buys you an honest answer.
There has to be genuine pain in her voice. If the first answer sounds like a line, ask once more. You are not moving on until you have the ruin.
Discovery is done when she has said, out loud, that she wants it to change and believes she can. Everything after this stands on that yes.
Text the one-pager · she replies so the link is tappable · frame the program · the three yeses, the price swept 🧹 into the second · her questions · "I'm going to put you on pause and get [name] on the line"
On the line, Copy link for who she is: the owner (she runs something) or the new chapter (she is starting again). Walk her down it as you frame the program: who it is for, what she gets, the eight weeks, LV. There is no price on it; the price comes in the second yes. The page has no button either: its only link is the last line, "Run your race at your pace," and you tell her when to tap it, at the close.
Her story is hers. You say "follow the same path." You never say "have the same success," and you never put a number on what anyone will make.
That's the sweep: she heard the price range and the terms, and the question she answers is about who she is. If she asks what it costs, stop and answer straight: the Accelerator is $997 in full, or two to five payments ($527, $367, $287 or $239 a month), or start with what you can; the Academy with a Pacer, $2,997; one-to-one, $4,997. Then ask the question again.
Three yeses: "That's beautiful." A no on any one of them: go back into discovery on that one. Which part is the no, and why.
The thirty-second hold · bring on the authority who is available · the show-off in her own words · the authority's two questions
This is the pressure. She has said yes out loud three times and the person of importance, the one you named in step 2, is about to come on. Commitment and consistency do the work. You do nothing.
On a phone: Add Call, dial the closer (the number is on On the line), brief them in one breath, and Merge. On a computer: before the hold, say: "Our program director, [Name], is calling you in the next minute from [their number]. Pick up, and I'll be on that call too." Hang up. The closer calls her, adds you in on your number, and merges; then you do the introduction below, the same as on a phone.
Reach back into her own words from discovery and the three yeses. This is the show-off: her, in her own words. Every sentence is something she said. You are building the commitment, out loud, in front of the authority.
You're still a student, you invest in yourself, you're persistent. She says yes.
Never "have you done coaching before?": it sends her back into discovery.
"How close can you get to $X today?" then silence · what comes back is the objection · flattery, ask again · still price: terms · a switch: never the price
$X is the level the card suggested in step 3. A high-value person: the setter proposes it.
Setter: you can stay and tug-of-war, but your job is done: update her card and move to the next lead. Go make more money. Closer: you get the job done, in step 8.
Then the number, "How close can you get to the $997 today?", the silence, and step 8. Close her card as "She enrolled": the program director gets a to-do to call her within a day, so the promise is kept.
Any yes: the closer speaks from here on · card over the phone, payment link or plan · onboarding: her account and start page, what she does today · the Early Enrollment Pack · her 60-day goal · the call does not end without a decision
Her name up (her lead card, with the setter's notes), Stripe and the payment links open. She already got the text with the link in step 5.
At ANY affirmative answer ("I get paid on…", "I only have some", "I could do the $997"):
Never open with "give me your card number". Two ideas: we create your account; we start working today. Type the address and zip into Stripe as she says them.
A real deadline: enrollments made by October 18, 2026, Arizona time. Never extend it, never promise results from it. Everything in it is on runclubacademy.com/bonus/, and it arrives by email at 24, 48 and 96 hours after she pays; you do nothing.
Stay on until it goes through.
a · Flattery first, true things only:
b · Still stuck: repeat her objection back to her, then:
Get her talking. Actively listen: she'll either solve her own problem or talk herself out of it. Your job: let her talk herself INTO it without talking too much. If she drifts negative, steer back to her future, happiness, fun, greatness.
c · Real constraints are fine. The price stays; the terms move. Paid on a certain day: one today, the rest on payday. Wants to talk to someone first: "Can we get them on the line now?" Needs a more flexible plan: the link allows up to about six monthly payments, and closers can make custom links (On the line, Make a link for any amount): weekly, every two weeks, whatever she decides. Take the payment. Needs a follow-up: send a follow-up call link and move on.
d · NEVER take money from someone you don't believe can actually use it and get the value. If she's acting weird about the money or anything is off: do not proceed.
Write it down.
It moves her focus from "I just paid X dollars" to "I've got to make this work so I can show A, B and C".
Setter logs the live transfer in Mission Control. Closer logs the close. Same day, both of you.
Book it with her while she is on the phone: the one-hour follow-up. Then close her card on On the line as "Booked a time".
Swipe sideways to read the chart.
flowchart TD P["1 · PREP
her card · her online · smile"] --> A["2 · CONTACT
the Connector opens 🧹 recorded 🧹 · you Join · gauge her 1 to 5 · establish reality · [name] the program director · post her On the line"] A --> Q["3 · QUALIFY
work · how long · city · rent or own · partner · children · who is it for → the card suggests the level"] Q --> B["4 · DISCOVERY
keep-it-real story · find the ruin · the emotion · what she's doing · a year from now · wants to change it?"] B --> B1{"Does she want it to change,
and believe she can?"} B1 -- "no" --> B B1 -- "yes" --> C["5 · FRAME
text the one-pager, she replies · two things we do · the five thousand dollars · three yeses, the price swept 🧹 · her questions · 'I'm putting you on pause'"] C --> C1{"Three yeses?"} C1 -- "a no" --> B C1 -- "yes" --> H0{"Is someone available
to close?"} H0 -- "yes: call them,
tap or not" --> D["6 · BUILD-UP
hold 30 seconds · the authority on · the show-off in her words · two questions"] H0 -- "no" --> F["You finish it
future authority"] D --> K7["7 · ASK
🤐 how close can you get to $X today? 🤐 · SILENCE"] F --> K7 K7 --> E{"What comes back"} E -- "I can pay it all" --> G["8 · CLOSE
onboarding words · the pack · 🤐 the card 🤐 · link or plan"] E -- "I get paid on ___" --> H["Terms: one today, one on payday"] --> G E -- "the price" --> I["Flattery, ask again · still price = terms · a switch, never the price"] --> G G --> K["The future agreement
60-day goal · refer three friends or partners"] --> J["Log it: the transfer and the close"]